The Gold Eagle Co. Ecommerce Standard Operating Procedures (SOP) and Conditions Policy (“Policy”), effective May 1, 2020, applies to all Online Marketplace Sellers (“Seller” or “Sellers”) and to all Gold Eagle Co. brands, including, but not limited to, 104+ Performance®, 303 Products®, AlumAseal®, Diesel Power!®, Gold Eagle®, Golden Touch®, HEET®, Hot Shot’s Secret®, No Leak®, STA-BIL®, and TriNova®.

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Gold Eagle Co. (“Gold Eagle) is a trusted provider of innovative, solution-based products for consumers worldwide.  As distributors and resellers, you rely upon the outstanding reputation of the Gold Eagle Brands in your decision to carry our products, and your customers and consumers look to the Gold Eagle brands for premium products. The reputation of Gold Eagle can and will be damaged if the Gold Eagle brands are perceived by consumers as a discounted, or off-price, brand.  For that reason, we have determined that it is in the best interest of Gold Eagle to only partner with distributors and resellers who choose to sell our products at or above the Gold Eagle Electronic Minimum Resale Price (EMRP) on any and all online marketplaces.

Our EMRP Policy is monitored and enforced by MAP Services Corp.

TriNova® (“TriNova® herein used interchangeably as the TriNova® brand or TriNova® Marketing Team) is a trusted brand of innovative, solution-based cleaning and care products for consumers worldwide. Since 2016, TriNova® has developed world class cleaners, conditioners, and surface protectants. As distributors and resellers, you rely upon the outstanding reputation of the TriNova® brand in your decision to carry our products, and your customers and consumers look to the TriNova® brand for premium products. The reputation of TriNova® can and will be damaged if the TriNova® brand is perceived by consumers as a discounted, or off-price, brand. For that reason, we have determined that it is in the best interest of the TriNova® brand to only partner with distributors and resellers who choose to sell our products at or above the TriNova® Minimum Advertised Price.

Our MAP Policy is monitored and enforced by MAP Services Corp.

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In addition to the policies, we also have made available our Gold Eagle Co. Content Form. This is where the Minimum Price is noted for each SKU, as well as product specs, features and benefits, descriptions, and images, along with a host of other information that will be useful in creating and maintaining product listings that abide by our SOP.

Updated April 4, 2024. View the changelog below.

Content Form Changelog

April 4, 2024

Other Updates
SKU Additions – 39032, 39033

November 23, 2023

Other Updates
SKU Additions – 30262, 30265, 30249, 39030, 30250, 39031, 30277, 22506, 22505, 22917, 33554, 33920, 33331, 33332

June 17, 2022

Pricing Updates
All HEET, ISO-HEET, and STA-BIL items received updated MSRP and EMRP

December 1, 2021

Other Updates
SKU Additions – 10406-6PK, 15101, 15216, 15235, 21214-6PK, 22001-6PK, 22003-6PK, 22204-24PK, 22205-12PK, 22206-12PK, 22208-12PK, 22213-4PK, 22214-12PK, 22240-6PK, 22249, 22254-4PK, 22255-4PK, 22264-12PK, 22275-6PK, 22281, 22287, 22293, 22295, 22306, 22309, 22311, 22312, 22313, 22501, 230371-25PK, 230395-100PK, 28202-24PK, 28205, 28206, 30204CSR, 30215-6PK, 30216CSR, 30217-6PK, 30217CSR, 30218CSR, 30232, 30233, 30234, 30245CSR, 30246CSR, 30247, 30251, 30252, 30253, 30254, 30302, 30302-16PK, 30305-12PK, 30306-6PK, 30306CSR, 30307CSR, 30308CSR, 30308CSR-6PK, 30313-6PK, 30313CSR, 30320-4PK, 30324-12PK, 30340-6PK, 30340CSR, 30382CSR, 30395CSR, 30399-4PK, 30445CSR, 30501, 30570-4PK, 30571CSR, 30574CSR, 30577, 30588CSR, 30592, 30595CSR, 30601, 30604-6PK, 30604CSR, 30605CSR, 30605CSR-6PK, 30606-6PK, 30606CSR, 30607-4PK, 30616CSR, 30674-4PK, 30677, 30810, 30901, 33326, 33502, 33914, 33918, 33919, 39014, 39025
SKU Removals – ASBPI12, ASLC16, 21101, 21202, 21204, 21302, 21303, 21402, AGM, CS10P, 28216, 21005, 21006, 21007, 21010, 20301, 20401, 20601, 33306, 33911

October 7, 2021

Pricing Updates
28202

July 30, 2021

Pricing Updates
All SKUs

May 27, 2021

Pricing Updates
30604, 30605, 30606, 30616, 130606, 130616

Other Updates
SKU Additions – 22405, 22502CSR, 22503, 30227, 30228, 30235, 30237, 30230CSR, 30231CSR, 30387, 39011, 39013, 39015, 39017, 39019, 39023

January 28, 2021

Image Updates
33307, 33320

Video Updates
33307, 33320

December 30, 2020

Image Updates
33537

Video Updates
33537

Other Updates
SKU Additions – 30237, 30235, 30227, 30590, 30598, 30592, 30228, 30591, 30599
SKU Removals – 30212, 30222, 30222CSR, 30388, 30390, 30575, 30675

November 30, 2020

Image Updates
30586, 33511, 33513

Video Updates
30586, 33511, 33513

Other Updates
SKU Additions – 30230CSR, 30231CSR, 30324, 30596CSR, 30597CSR

October 30, 2020

Other Updates
SKU Additions – 30236CSR
Prop 65 Information Updated: 22007

September 30, 2020

Image Updates
30213

Video Updates
22204, 22205, 22206, 22207, 22208, 22213, 22214, 30213

Pricing Updates
20801

August 24, 2020

Image Updates
30445, 30507, 30570, 30573, 30574, 30589, 30605, 30606, 30607

Video Updates
30445, 30507, 30570, 30573, 30574, 30589, 30571CSR, 30605, 30606, 30607

June 25, 2020

Image Updates
22005, 30395CSR, 30399, 30588, 30589

Video Updates
22005, 30395CSR, 30588, 33907, 33910

Other Updates
UPC Update – 29214
SKU Additions – 21005, 21006, 21007, 21010

May 18, 2020

Image Updates
22007

Video Updates
22007

Pricing Updates
22001, 22004, 22007, 22305

April 27, 2020

Image Updates
15214, 15226, 15215, 15225, 15224, 30204, 30570, 30305, 30340, 30306, 30370, 30393, 30396, 30398, 30399, 30578, 30579, 30580, 33507, 33524, 33527

Video Updates
15214, 15215, 15224, 15225, 15226, 30204, 30305, 30306, 30340, 30370, 30393, 30570, 30578, 30579, 30580, 33507, 33524, 33527

Pricing Updates
10406, 10410, 15214, 15215, 15224, 15225, 15226, 20301, 20401, 20601, 20801, 21101, 21202, 21204, 21214, 21302, 21303, 21402, 22001, 22003, 22004, 22005, 22007, 22254, 22255, 22303, 22304, 22305, 22403, 22404, 28216, 29214, 30201, 30204, 30205, 30207, 30212, 30213, 30215, 30217, 30218, 30225, 30302, 30305, 30306, 30307, 30308, 30313, 30321, 30340, 30388, 30393, 30395, 30397, 30399, 30501, 30510, 30520, 30573, 30574, 30575, 30580, 30586, 30588, 30589, 30601, 30604, 30605, 30606, 30616, 30675, 30703, 30704, 30705, 130207, 130210, 130313, 130340, 130370, 130553, 130606, 130616, 230371, 230395, AGM, ASBPI12, ASLC16, CS10P, HA51420

Other Updates
Prop 65 Information Updated – 22204, 22205, 22206, 22207, 22208, 22209, 22258, 28201, 28202