- 1932
Company founded by Armin Hirsch. Began production in store on North Cicero Ave. to help prevent and cure auto problems
- 1958
Bob Hirsch joins company
- 1960
Gold Eagle moves into three buildings on North Halsted.
- 1965
Moved into 100,000 square foot factory on North Clybourn St.
- 1968
Rich Hirsch joins Gold Eagle
- 1970
Opened second plant on Lawndale Ave. in Chicago.
- 1972
Began blow-molding our own HDPE bottles
- 1976
Introduced Power Steering Fluid to the Automotive Aftermarket
- 1978
First company to package brake fluid in plastic funnel bottles
- 1981
Introduced Tire Inflator with hose dispenser
- 1983
Merged both plants to 4400 S. Kildare Ave (current 200,000 square foot facility)
- 1986
Acquired STA-BIL Fuel Stabilizer
- 1991
Began exporting directly to international markets
- 1992
Brought lawn mower racing to the United States and created the United States Lawn Mower Racing Association (USLMRA)
- 1993
Began advertising STA-BIL with Paul Harvey on ABC Radio
- 1996
Acquired HEET Gas Line Antifreeze brand
- 1997
Acquired 104+ Octane Boost brand
- 1998
Opened our new 150,000 square foot distribution center
- 2000
Developed and introduced NO-LEAK brand to aftermarket
- 2001
Acquired AlumAseal brand
- 2002
Marc Blackman is named President and C.O.O. of Gold Eagle; Bob and Rich Hirsch named the 2002 Illinois Ernst & Young Entrepreneur of the Year
- 2003
Introduced DieselPower! Premium Diesel Additives to the aftermarket
- 2007
Celebrated 75 th Anniversary
Launched Marine Formula STA-BIL, Diesel Power! Maximum for Truckstops
- 2008
Launched Start Your Engines!
Launched D.O.G.G. Brand
Won Health Award from Interactive Health Solutions (one of the healthiest companies in America)
Received Illinois Manufacturer of the Year Award